Employees are an organisation’s most valuable asset!
Employees are the ones who keep the company running and are worth to be treated, equally well, as the most important clients. Keeping them satisfied and treating them well is a win-win situation.
Satisfied employees are more likely to:
- Speak well about their company
- Contribute positively in people’s perceptions about the brand/organisation, its services and working environment
- Bring in new clients and new talent
- Stay with the company for a long-time
- Be more productive
- Stay motivated
- Contribute with new ideas
On the other hand.. employee dissatisfaction means negative word of mouth!
There are cases where employees are mistreated or not appreciated for their hard work while they are also underpaid. What employers don’t get though is that a bad word of an unhappy employee can lead to the worst case scenarios of losing a potential client or even an outstanding executive interested in joining the company.
We are all surrounded by family and friends who are business professionals themselves and might be looking for business partners, services, new investments or their next career move. Options on the table that are accompanied by good recommendations are usually preferred.
How do you feel about your work? Would you recommend your company to a friend looking for a job, or your uncle looking to invest his money?
Do you look for recommendations from others prior to taking a career or business decision? Share your stories!
The opinions expressed on this site are my own and do not in any way reflect the views of my current or any previous employers.