SEO, Google adwords, social media, programmatic advertising, virtual reality, machine learning … so many marketing words buzzing around today it makes you wonder where to start from and what you should actually invest on to attract new clients. IT DEPENDS; the two favorite words of my Marketing Professor back at Uni. Many businesses around the […]
Trend Vs Loyalty – Bars and restaurants in Cyprus
Many restaurants and bars in Cyprus open every now and then but only few of them last for a lifetime. Why? You always get to know when a new place has opened its doors either though your friends or through online posts on portals and social media. With everyone running to try the new place […]